T-Mobile
Motion Graphic Advert
After Effects • Photoshop • 2025
This is a motion infographic built to simplify T-Mobile's 5G offer through clean layout, bold type, and clear movement. The goal was a fast modern piece that feels direct and easy to follow while staying true to T-Mobile's brand energy.
Sketch Development
The first concepts explored how to break down the information into simple visual steps. Early sketches mapped out how phones would slide in, how icons would animate, and how text would transition. This helped create a clear order that kept viewers focused on the key offer.
Design Elements
Color was kept minimal using T-Mobile's signature magenta alongside white and black. Magenta carries the energy, white creates the balance, and the limited palette keeps the whole piece clean and on-brand.
Final Advert
The pacing is tight, the message is clear, and the color and type balance keeps the viewer focused on the offer without getting lost in the motion.